Privacy Policy

Welcome to The Bench Wire (, a digital platform dedicated to providing insightful commentary on sports, national, and local news from the Rio Grande Valley. Your privacy is critically important to us, and this privacy policy aims to clearly explain how we collect, use, and safeguard the information you provide to us.

1. Information We Collect

We collect information to provide better services to all our users. The types of information we collect include:

  • Personal Information: We may ask for personal information, such as your name and email address, when you contact us or subscribe to our newsletter.
  • Usage Data: We collect information about how you access and use our website, including through the use of Google Analytics. This may include your IP address, browser type, device type, pages viewed, and the dates and times of your visits.
  • Cookies and Tracking Technologies: We use cookies and similar technologies to track the activity on our website and hold certain information. Cookies are files with a small amount of data that may include an anonymous unique identifier.

2. How We Use Your Information

The information we collect allows us to:

  • Understand and analyze how you use our website
  • Improve our website to better serve you
  • Monitor the usage of our website
  • Detect, prevent, and address technical issues
  • Provide you with news, special offers, and general information about other goods, services, and events which we offer

3. Sharing Your Information

We do not share personal information with companies, organizations, or individuals outside of The Bench Wire except in the following cases:

  • With your consent.
  • For legal reasons, if we believe disclosure is required by law.

4. Google Analytics and Google AdSense

Our website uses Google Analytics and Google AdSense to collect information about website traffic and to display advertisements to our users.

  • Google Analytics: Helps us analyze how visitors use our website. It collects information anonymously and reports website trends without identifying individual visitors.
  • Google AdSense: Uses cookies to serve ads based on a user’s prior visits to our website or other websites. Google’s use of advertising cookies enables it and its partners to serve ads to our users based on their visit to our sites and/or other sites on the Internet.

You can opt-out of Google Analytics for Display Advertising and customize Google Display Network ads using the Google Ads Settings page. Google also provides a Google Analytics opt-out plugin for the web.

5. Your Data Protection Rights

You have certain data protection rights, including:

  • The right to access, update, or delete the information we have on you.
  • The right of rectification.
  • The right to object.
  • The right of restriction.
  • The right to data portability.
  • The right to withdraw consent.

6. Contact Us

If you have any questions about this Privacy Policy or our data collection practices, please contact us at [email protected].